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Title Optimization: Should You Use Title To Brand Your Blog?

Started by Vlad Zablotskyy · 10 ヶ月 ago

For quiet some time now I was trying to figure out whether or not it is a good idea to use title tags to brand my blog. There is agreement in SEO community on the importance of keywords in the title for the purposes of better ranking. The question is with how many keywords are [...] ... Continue reading »

10 comments

  • I like to do both, how you're pretty much doing in this post/others.

    Keyword Keyword Keyword Keyword Keyword - Mysite.com

    Something like that so you can have the keywords you're targetting and the branding.
  • I am not so sure anymore what is better. I think I begin to believe using titles of single posts to brand my blog(s) my not be such a good idea and may dilute attempt to rank for a specific term. But then..... what do I know? Thank for stopping by!
  • Hey Vlad,

    looks like we opted for the same structure for our titles, though I used pure theme code to get mine as opposed to a plugin. I'm moving toward a philosophy of more theme functionality when it will work as opposed to a plugin that does the same thing.

    Here is the post I made at my blog with the actual theme based code I'm using for title tags, and for the h1 header on the site as well (wrapped in an h1 instead of a title, obviously). Incidentally this code handles categories, the home page, single posts, page pages and UTW tag pages all without any extra work on your part.

    Get A Better WordPress Title In 30 Seconds!
  • Dane thanks for stopping by. I noticed that theres is code to use UTW in your code but did not see actually "action"- I did not notice any tags in your title.
  • I actually tried what you are suggesting there, but I use too many tags to make that workable.

    What the UTW section in my code actually does is display the current tag set as the title on the UTW tag pages.
  • Hey Vlad,

    did you stumble my title post?
  • @Dane,

    Yes I did. Are you getting any hits?
  • Yeah, I agree with you. You don't want to target too much on every page. I've been picking one keyword per page for both my Mortgage Info Blog and my company's website (linked above). One keyword per page/post is enough. Then what you end up doing is, with every new post, you're creating another subcategory to rank for. Just my two cents an I'm a noob, but it seems to be working pretty darn good for me so far.
  • In my person experience with SEO, off-site optimization and general content is what's most important. Like you said, Google has been ignoring the keyword meta tags and descriptions, it is a plus but not completely necessary. As long as the content doesn't clash with the terms you're SEO'ing your site for then it shouldn't be a big deal.
  • Your title tag is perfect her - 10 words. Any more than 10 gets spammy. The other thing you've got perfectly right is to use exactly the same text in your h1 tag - beautiful!

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