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In some ways this is like a trackback on a blog - the problem is any blog entry which rarely gives a followable link often gets lots of trackbacks and comments, so even if you trackback a popular blog like Techcrunch, you might only receive a trickly of traffic, unless you have a very provocative title.
In that situation, your trackback might even get deleted
I have a hunch that with PRWeb, as long as what you post is well researched, and "opinion piece" is less likely to be deleted.
In some competitive niches it is hard to get relevant links because they are all competitiors
This explains why my first attempt on a web hosting related blog did not get a trackback.
Blogs based on MT you have to add a trackback URL in the box, it never seems to work automatically with pingback.
Some blogs have the autodiscovery for pingback removed and you have to manually create your trackback URL. URLTOPOST/trackback/ is standard for Wordpress - this is the case for Problogger for instance.
Some article directories are quiet good. I have use EzineArticles with some success. Unfortunately you need abou 100 articles in order to see a noticable boost in traffic.
I have been usin PRWeb for sometime now. Few months back they still had an option to sumbmit press releases for free, but I did mostly $40 submitions, this optio is still there. If budget permits and you have a hot product/website to promote I would definetely go with $200 submitions. Well worthed in my opinion.
There is no more free press releases on PRWeb the minimum is $40.
It also should be noted that not every press release will give you a trackback. I found that the more competetive industry is the hurder is to get a trackback. It looks like some trackbacks are held for moderation while others give you a link right away.