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I do find that openads tracks on the high side of things though, as if they aren't filtering many of the bots that are making some clicks.
I have never thought of bots. Do you think networks like CJ and others filer them out?
I really like what OpenAds can do in terms of geo-targeting or as they call it probability. But this gap between clicks on my end those reported by networks made me a little worried.
I'm sure everybody tries their best but it's like any statistics package for anything, what's a bot and what's a human?
you can even put sitemeter AND analytics on your site and watch the differences.
heck I get different impression counts from google analytics and google adsense.
they have basic php/mysql scripts that do it, google it
I'd say that has alot to do with it, but who knows.
I clicked the advert out of curiosity before I even read this post ;)
I use OpenAds as the delivery agent for all my adverts it makes adding adverts to lots of sites much simpler. It also means that if an affiliate partner from DGM stops being active I can drop them at one location and that's all the work I need to do.
As tools go I have to say it is useful if not especially well coded and by that I mean the code works very well but is no fun at all to edit.
Thanks for stopping by. Do you run your OpenAds on a dedicated server?
I am not sure if OpenAds worth the effort if you run just a few banners on a website. I have also noticed that MySQL tends to "swell" quiet quickly.